SS24 key trends/ main image Credits: SS24 key
trends/Launchmetrics Spotlight
With all four major fashion weekscompleted,
there is an opportunity to review the major trends. Seasonal trends
reflect the way consumers see the world at the macro level. The
‘Barbie’ movie not only grossed well over a billion dollars; it
married feminist ideals with ‘girlie’ fashion. This was a clear
influence on the ss24 collections. After the casual years of the
Pandemic, designers were keen to show tailored styles with an elegant
twist; either in a classic way, or with jackets and sweaters over
floaty sheer skirts that revealed the shape of the legs. Finally, with
a nod toward street style, utilitarian looks continue to sell. At the
high-end, designers show elevated versions in luxe fabrics.
Here are four highlights.
Living doll
Adeam: designer, Hanako Maeda
Adeum ss24/ look 19 Credits: Adeum
ss24/Launchmetrics Spotlight
Look 19: a silk pleated baby doll dress in pale green over a ribbed
sheer top and a chiffon floor length skirt. Cream platform gladiator
sandals completed the look.
Aknvas: designer, Christian Juul Nielsen
Aknvas ss24/ look 18 Credits: Aknvas
ss24/Launchmetrics Spotlight
Look 18: a bright red off-the-shoulder ruched dress with a ruffled,
bubble hemmed skirt and white floral embellished flats.
Antonio Marras
Antonio Marras ss24/ look 29 Credits: Antonio Marras
ss24/Launchmetrics Spotlight
Look 29: a beige satin halter neck top with a black trim and layered
yellow bubble hem skirt and platform boots.
Carolina Herrera: designer, Wes Gordon
Carolina Herrera ss24/ look 44 Credits: Carolina
Herrera ss24/Launchmetrics Spotlight
Look 44: a short pink sundress with black dots, accessorized with
black and white spectator pumps, a black bag and large gold hoop
earrings.
Michael Kors
Michael Kors ss24/ look 11 Credits: Michael Kors
ss24/Launchmetrics Spotlight
Look 11: a white lace empire waist mini dress with a deep vee and a
cream-colored belt, white woven basket bag and white thong sandals.
Simone Rocha
Simone Rocha ss24/ look 29 Credits: Simone Rocha
ss24/Launchmetrics Spotlight
Look 29: a pink satin tunic with folded neckline tied with a red
ribbon and matching short shorts, a red sequined bag and clear vinyl
sandals.
Lady luck
Joseph Altuzarra
Altuzarra ss24/ look 23 Credits: Altuzarra
ss24/Launchmetrics Spotlight
Look 23: a cream satin cropped blouse with a hidden placket and light
brown midi skirt over a white muslin layer, a red bag and satin flats.
Alaia: designer, Pieter Mulier
Alaia ss24/ look 10 Credits: Alaia
ss24/Launchmetrics Spotlight
Look 10: a mauve overcoat with multiple buttons over a matching
jacket, a peach pencil skirt, a black clutch and gloves and white
ankle strap pumps.
Balmain: designer, Olivier Rousteing
Balmain ss24/ look 8 Credits: Balmain
ss24/Launchmetrics Spotlight
Look 8: a black sharp shouldered tuxedo jacket over a pin dot
patterned blouse and pleated polka dotted full skirt; a black bag
embellished with flowers and red and black spectator pumps.
Daniel Del Core
Del Core ss24/ look 25 Credits: Del Core
ss24/Launchmetrics Spotlight
Look 25: a yellow midi length dress with detachable long sleeves and a
corseted waistband. Black strappy sandals completed the look.
Elie Saab
Elie Saab ss24/ look 2 Credits: Elie Saab
ss24/Launchmetrics Spotlight
Look 2: a white suit with black dots including a cropped jacket,
bandeau and midi skirt. The model wore black ankle strap platform
sandals and carried a basket weave handbag.
Versace
Versace ss24/ look 42 Credits: Versace
ss24/Launchmetrics Spotlight
Look 42: A cropped jacket in lemon and white checks with a mini skirt
in small checks of the same color. Accessories included lemon-colored
loafers, a handbag and sunglasses.
Alessandra Rich
Alessandra Rich ss24/ look 7 Credits: Alessandra
Rich ss24/Launchmetrics Spotlight
Look 7: an ivory fitted jacket and pencil skirt with side slit; black
Mary-Janes and pink satchel.
Precious cargo
JW Anderson
JW Anderson ss24/ look 7 Credits: JW Anderson
ss24/Launchmetrics Spotlight
Look 7: Olive khaki cargo pocket pants with a black leather hooded
moto jacket and crochet clogs.
Max Mara, designer, Ian Griffiths
Max Mara ss24/ look 31 Credits: Max Mara
ss24/Launchmetrics Spotlight
Look 31: a khaki all-in-one flight suit with multi-pockets, a brown
belt, cross body bag and strappy sandals.
Ottolinger: designers, Christa Bösch and Cosima Gadient
Ottolinger ss24/ look 13 Credits: Ottolinger
ss24/Launchmetrics Spotlight
Look 13: khaki low-slung cargo pocket pants with long under layers in
olive, a red and white bra top and a deconstructed jacket worn as a
scarf.
Undercover: designer Jun Takahashi
Undercover ss24/ look 22 Credits: Undercover
ss24/Launchmetrics Spotlight
Look 22: a pale green silk knit 3-button shirt with slit sleeves and
mauve silk cargo pocket pants. Earrings with a large stone and nude
vinyl platform sandals completed the look.
Victoria Tomas: designers, Victoria Feldman and Tomas Berzins
Victoria Thomas ss24/ look 13 Credits: Courtesy/
Victoria Thomas ss24
Look 13: a sleeveless shirt in olive khaki with tan collar and patch
pockets over a tan ruffled skirt with an olive peplum, long silver
earrings, brown ankle boots and an orange mini bag.
Nicky Zimmermann
Zimmermann ss24/ look 8 Credits: Zimmermann
ss24/Launchmetrics Spotlight
Look 8: a khaki wool blend shirt with patch pockets and a matching
pencil skirt with a slip, a cream belt, sheer lilac socks and patent
booties.
Clearly defined
Christian Dior: designer, Maria Grazia Chiuri
Dior ss24/ look 2 Credits: Dior ss24/Launchmetrics
Spotlight
Look 2: a black double-breasted wool blazer was belted and shown over
a white shirt and black sheer skirt. A single hoop earring, a black
bag and flats with ankle straps completed the look.
Erdem Moralioglu
Erdem ss24/ look 31 Credits: Erdem
ss24/Launchmetrics Spotlight
Look 31: a teal blue motorbike jacket with pink and silver trim and
fringe over a white shirt and a pink sheer skirt with embroidered
flowers. Accessories included pink satin slingbacks with large bows.
Ermanno Scervino
Scervino ss24/ look 22 Credits: Scervino
ss24/Launchmetrics Spotlight
Look 22: a camel-colored short sleeved sweater and sheer layered
skirt, both with crystal and sequin embellishment. Suede peep-toe
clogs and tortoise cat-eye sunglasses finished the look.
Louis Vuitton: designer, Nicolas Ghesquière
Louis Vuitton ss24/ look 2 Credits: Louis Vuitton
ss24/Launchmetrics Spotlight
Look 2: a leather yellow and brown blouson jacket and double layered
sheer chiffon skirt, a logoed belt, small satchel and pleated white
flats.
Prada: designer, Miuccia Prada and Raf Simons
Prada ss24/ look 14 Credits: Prada
ss24/Launchmetrics Spotlight
Look 14: an oversized denim jacket over a fringed blouse and a black
sheer skirt with a black belt and pointed toed shoes.
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